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La Publicidad De Bien Publico Consejo Publicitario Argentino

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SKU:
MLA1387160708
Condition:
New
UPC:
9789871826070
Weight:
1.04 KGS
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Description

Shop La Publicidad De Bien Publico Consejo Publicitario Argentino and more Libros Físicos at Latinafy.com

Explore the pivotal role of public interest advertising in improving societal welfare with 'La Publicidad De Bien Publico', authored by the Consejo Publicitario Argentino. This insightful book spans 414 pages and delves into effective communication strategies advocated by experts in the field. Ideal for students and professionals alike, it emphasizes the importance of ethical and generous communication in addressing social needs. With recommendations on producing successful public campaigns, this book serves as a valuable resource for anyone interested in communication and media.

Published under the initiative of the Consejo Publicitario Argentino, 'La Publicidad De Bien Publico' offers a thorough exploration of public interest advertising as an essential component of community enhancement. This work, based on a British publication by the Central Office of Information (COI), showcases the strategic campaigns undertaken by one of the largest advertisers in the country. The book features contributions from various communication experts who analyze key factors dictating the effectiveness of public service advertising, urging a culture of generosity, ethical standards, and a commitment to addressing pivotal social demands. In an era where effective communication can influence public perception and drive societal change, this book becomes a vital educational tool. The insights shared serve multiple stakeholders, including non-profit organizations, private sector entities, and government bodies, illustrating how collaborative efforts can yield positive outcomes for community welfare. By addressing core issues and the collective responsibility of communicators, 'La Publicidad De Bien Publico' redefines how we perceive advertising as a tool for social good.

Usage ideas This book is perfect for students of communication and media studies, non-profit organizations aiming to enhance their outreach in societal issues, and professionals in public relations looking to understand the dynamics of effective public service campaigns. It can also serve as a reference for social advocates seeking strategies to articulate community needs compellingly.

Frequently asked questions
Can I ask questions before purchasing the book?: Absolutely! We encourage inquiries and will respond promptly to any questions you have regarding the book.
What is the expected delivery time for this product?: You can check the estimated delivery time based on your location after making a purchase.
Is there a warranty or return policy for this book?: Yes, this item comes with a satisfaction guarantee. If there are any defects, we will gladly replace it.
Are there any promotions available for payment options?: Yes! We offer several payment options and promotions for interest-free installment plans.

- universal_product_code: 9789871826070
- item_condition: New
- sku: 541538
- accessories_included: No
- language: Spanish
- book_title: LA PUBLICIDAD DE BIEN PUBLICO
- author: Consejo Publicitario Argentino
- book_publisher: Temas Grupo Editorial
- book_cover: Softcover
- publication_year: 2011
- page_count: 414
- includes_coloring_pages: No
- includes_augmented_reality: No
- book_genre: Humanities
- book_subgenre: Communication - Journalism - Media
- narrative_type: Communication

Vendor listing title: La Publicidad De Bien Publico Consejo Publicitario Argentino
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Additional Information

Origin:
Argentina
Vendor:
Shop on Mercado Libre Argentina
Brand:
Consejo Publicitario Argentino
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